January—October 2023

roles:

branding 🪴

logo design 🌭

photography 📸

the truth is out there deadwood 2023 text with creepy filter on top

fig. 1 - the first graphic i made for the announcement of the conference.

background

Wild West Hackin' Fest (WWHF) Deadwood is an annual conference put on by Antisyphon Training that brings together cybersecurity professionals from all over the world to learn the latest in cybersecurity software, news, and skills. The theme for WWHF Deadwood 2023 centered around the beloved TV series The X-Files.

branding board with logos, colors, and font pairings

fig. 2 - the final branding board with colors, logo finals, font selections, and imagery inspiration.

challenges

The most challenging part of this project were the custom, candid-like photo backgrounds I made for social media posts and conference pull-up banners. They required me to push my Photoshop editing skills to create something creepy but still in-line with the branding of the conference.

Conference agenda graphic with a blurred UFO digitally added to a forest scene.

Call for training social media graphic with a ghostly faced digitally added to a desert scene.

Call for workshops social media graphic with a bigfoot figure digitally added to a forest scene.

Social media graphic with a Mothman figure digitally added to a bridge scene.

Keynote speaker announcements for social media in the style of FBI badges.

A speaker announcement for social media.

A speaker announcement for social media.

fig. 3 - a slide show of social media graphics with custom background images.

results

I was tasked with designing the conference logo, general branding, visual assets, social media graphics, schedule flyers, physical signage, and branded slide deck. I created custom, "creepy" imagery through photo manipulation in Photoshop that was used throughout the con in various applications.

what i learned

Using Photoshop and stock imagery to create custom imagery
Brand development for a conference

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